PPC Advertising ServicesGoogle Ads
About Prosperity Pay-per-click advertising
Prosperity is dedicated to focusing on your companies success.
Whether your goal is to raise awareness, increase traffic to your site, or get more conversions, we can help with everything.
Our team will design your PPC campaigns just for you to help you reach your goals, faster.
Keep reading to learn more or fill out the form to get a free quote and strategy session.
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What is PPC Advertising
PPC is also called “pay-per-click” advertising and its a quick way to put your business and offers in front of potential clients when they’re searching. It lets you skip the line and go straight to the top, putting you ahead of the competition.
Prosperity Consulting can help you achieve your business goals with PPC campaigns that increase conversions and increase revenue into your company.
About our PPC advertising services
A Prosperity Consulting, we take every detail into consideration to help you get the most from your PPC advertising efforts.
We create custom campaigns designed specifically to help you reach your business goals. With each campaign, we perform keyword research to select the keywords that your customers are typing into Google.
Each keyword is selected specifically for the goal we’re helping you with. For example, if your goal is to increase conversions, we’re looking for keywords with buying intent. Buying intent means that the keyword indicates someone is looking to buy right now.
If the goal is to increase brand awareness, we select information keywords. An example would be:
“Buy running shoes” vs “What are the best shoes for marathons”
This is an obvious example but the “buy running shoes” keyword indicates someone who likely wants to make a purchase. Whereas the “what are the best shoes for marathons” is someone who may purchase, but they’re still in the research stage so we give them information.
No matter what your goals are, we can help you reach them with a team dedicated to your success.
Why Prosperity Consulting?
Prosperity Consulting works with small to medium-sized businesses. In fact, we own a number of small businesses so we understand your needs and budget constraints. We know you may not have a huge advertising budget right now and that every ad you make needs to bring sales into your business.
Beyond our no-pressure policy, check out a few more reasons to work with us…
Transparent pay per click pricing
We believe in honesty and transparency down to our core. It’s a principle that guides our business and one that we think you can appreciate.
Our PPC advertising costs are always transparent. We show you how much you spent, what we’ve done for you, what’s included with your plan, and more. We’re also available to answer your questions at any time.
We save you time
Learning PPC is a time-consuming craft that’s both an art and science. Doing it properly requires skills that most business owners just don’t have time to learn. By hiring us to run your pay-per-click advertising, you don’t have to waste your time or money learning how to run the ads. Instead, we create the ads, landing pages, and everything else for you. This gives you plenty of free time to focus on delivering your services to customers and developing new products.
We create each campaign just for you and your goals
Each campaign is customized for your business and goals. This means we create custom landing pages, ads, perform advanced keyword research and track everything to make sure our efforts are optimal.
Your goals are our goals and we’re there every step of the way to support you on reaching those goals.
Dedicated support for your company
We don’t just create your campaigns and disappear. Instead, we work with you to craft each campaign and we fully manage everything for you from end-to-end. Your dedicated campaign manager will listen to your goals, create an action plan, and keep you updated on everything we’re doing for your campaigns. If you have questions or concerns at any point, you can simply give them a call and they’ll be able to help you.
Why is PPC Great For Business?
Pay per click advertising has been around for a while and it has stood the test of time for a reason – it works. While many small business owners have tried PPC ads on their own, most are unsuccessful and conclude that it doesn’t work for their business. However, we can assure you that PPC can work for your business. Like we said before, it takes skills but when you work with a company that knows what they’re doing, it can be a game changer for your sales and marketing.
Here are a few more reasons why PPC is great for your business:
1. It’s cost-effective
Consider the cost of a billboard, mailer, or newspaper ad. You pay for the space whether anyone looks at your ad or goes to your website. And often these costs are significant. For example, a billboard can cost several thousand dollars per month with no trackable results.
With PPC ads, you pay when someone actually clicks on your ad and you don’t pay for them to just see the ad. This offers huge advantages over traditional advertising methods.
For one, you can track your results in real-time and adjust your strategy an infinite number of times to make your ads successful. With a billboard, if you don’t get it right, that’s it. You’re locked in a contract for the next 6-12 months and you can’t change the advertisement to make it more effective.
There are no printing costs, mailing costs, and you can target specific people at the time they’re ready to buy. You can’t do that with print, TV, or any other form of traditional advertising.
2. You get results faster
With PPC ads, it takes a short time to get your account structured and write the ads. Once they’re written, you can have an ad up in just a few short hours. And all results are trackable which creates a very short feedback loop. If an ad or landing page isn’t working, we can change it right away and run tests to optimize performance. There’s no other form of traditional advertising that can get you results faster.
3. You can track results
This is a huge benefit of PPC ads. You can see how your ads are performing in real time. We can see our average position in the search engine results, how many people saw the ad, how many clicked, how many converted, and more. You can get extremely detailed in your tracking and know what works, what doesn’t, and change directions on a dime if needed.
4. It puts you in front of customers who are ready to buy
A big benefit of advertising with pay-per-click is that you’re putting your product or service in front of people when they’re searching. For example, if you sell running shoes, you can put your ad in front of a prospect when they search for terms like “buy running shoes”, “women’s running shoes”, “red running shoes”, etc. This is massively powerful and one of the only forms of advertising that give you this opportunity.
5. It increases sales & revenue
If you’re putting your ads in front of people when they’re searching, it only makes sense that you’ll likely increase your sales and revenue right? Indeed this is true. With the proper keyword selection, ad format, and landing pages you will increase your sales and revenue.
Why work with a PPC agency?
Google’s AdWords platform is very complex. It takes years to learn how to run campaigns properly and how to use the platform to its full potential. It’s also something that requires ongoing management and constant adjustments.
If you run a business, it’s unlikely that you’ll have the time to learn the platform and run your PPC campaigns.
That’s where we come in. We’ve gone through the learning curve, invested years into working on the platform and we run hundreds of successful campaigns for businesses in a variety of industries. We also stay up-to-date on the best practices, newest trends, and what’s working right now. The digital marketing space changes often and it’s a full-time job just to stay current.
Rather than learning yourself or training an employee, you can get started with an agency right now. You make the call, we get started and the problem is solved just like that. It’s simple, it works, and its a smart decision.
Are you searching for a professional PPC advertising company?
If you want a professionally managed campaign that gets results in the form of ROI for your business, contact Prosperity Consulting today.
We’ve worked with businesses in every space, run hundreds of successful campaigns, and have a dedicated team that treats your business like it’s our own. We take care of our clients, make your goals our goals, and we’re always available to help.
Additionally, we do full-service digital marketing so we offer a lot more than just pay-per-click ads. Here are a few of the services we offer:
- SEO – Whether you own a local business, e-commerce store, or national website we’re professionals in all aspects of SEO. SEO also works very well when combined with a PPC strategy. SEO is the process of raising your website rankings so you show up first in Google searches. This is extremely powerful and has the ability to drive many more leads at a lower cost.
- Social Media Advertising – If you want to expand your brand awareness, get more followers, and increase sales on platforms like Facebook, Instagram, and Twitter, Prosperity Consulting can help you. We’ll do everything including creating the posts, landing pages, content, and researching your ideal buyer persona.
- Web Design – Every business needs a quality website that’s trustworthy, works on all devices, and you’re proud to show off. We can build you a new site from the ground up or add some life to your existing site.
- Content Marketing – Content is king and it helps bring in targeted visitors at a very low cost per view. We can create high-quality content, that people are searching for and publish it on your site to help you bring in more visitors.
To get started with PPC advertising or one of our other services, give us a call or click the button below to access our marketing contact form.